Fauxliage

Design Dept.
Brand Strategy, Brand Identity, Brand Packaging

After years of nurturing real plants, the founder of Fauxliage sought high-quality artificial alternatives but found the market lacking. She partnered with Design Dept to craft a brand that redefines the artificial florals category—elevating single stems and arrangements with a fresh, modern identity. The result is Fauxliage, where nature meets design in a stunning, everlasting form.

Creative Director: Ali Martín Filsoof Senior Designer: Joseph Navarro Brand Designer: Xinyi Shao Copywriting: Middle©hild Studio Illustrator: Joseph Navarro

A garden of possibilities

Deliverables

Brand Strategy
Brand Identity
Packaging
Design Dept. Design Dept.
Design Dept. Design Dept.
Design Dept. Design Dept.
Design Dept. Design Dept.
Design Dept. Design Dept.
Design Dept. Design Dept.
Design Dept. Design Dept.
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